Legal Brief: Consumer Fraud Lawsuits

November 16, 2022
Security Business Magazine

Types : Bylined Articles

Acquiring and storing sensitive information is simply part of most security integration businesses, thus it is vital to be diligent and responsible with business and sales practices

Fraud. It sounds serious, right? It can be, when credibly alleged in a lawsuit.

Google learned this the hard way recently – when, after nearly two years of hard-fought litigation, it agreed to pay $85 million to settle claims brought by the Attorney General of the State of Arizona under the Arizona Consumer Fraud Act.

The lawsuit alleged that Google misled and deceived consumers about the collection and use of their personal location data by tracking smartphones even when consumers disabled the “location history” setting. Among other remedies, the Arizona Consumer Fraud Act allows for civil penalties of up to $10,0000 per violation (i.e., per impacted user), which was among the reasons for the size of the settlement.


Consumer Financial Services

Montgomery McCracken’s Consumer Financial Services Practice has a dedicated team of attorneys that provide counseling and legal assistance to clients in the consumer financial services industry. Our attorneys routinely assists […]

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Cybersecurity and Data Privacy

Confidential business and consumer information is one of the most valuable assets to any organization. Keeping it confidential while complying with privacy laws and regulations is more important than ever. Liability […]

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Montgomery McCracken’s Technology Industry Group provides counsel on the legal issues that continue to evolve as the power, versatility and complexity of technology grows. Our attorneys continuously keep pace with […]

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